Strategy vs. Tactics – getting it right for career success

Bruce Fraser, Fraser Consultants Ltd Not sure about the difference between PR strategy and tactics? Want to advance your career in PR? Keen to improve your award entry? Interested in making a stronger PR contribution in your business or organisation? This course focuses on how to align the best of PR practices with business and…

Beyond the Farm and the Themepark

With just days to go before this year’s PRiNZ Conference kicks off in Rotorua and, after a rousing speech at Labour’s party conference calling for innovation in New Zealand, Sir Paul Callaghan will scrutinise the state of the nation when he speaks to #PRiNZ11 delegates on Friday. Titled ‘Beyond the Farm and the Themepark’, Sir…