Communications in a political environment

Written by Bruce Fraser, PRINZ President Communications is communications right? Well yes, the principles of great PR apply across a wide range of situations where they’re applied. Robust research, sound planning, sensible budgeting, great implementation and measurement that is clearly linked to your SMART objectives all contribute to effective campaigns and ongoing communications. These all…

How often do you hear Obama, Air NZ and PRINZ in the same sentence?

Rebecca Foote, PRINZ Comms Advisor for membership hosted two lucky ticket winners (and PRINZ members) at the recent Air New Zealand Social Media Breakfast with Teddy Goff and Ross Dawson – and here’s her blog from the event. Teddy Goff, Digital Director of Barack Obama’s 2008 and 20012 election campaigns. Ross Dawson, an Australian author,…

Has Google rung in a new notion of ‘corporate governance’?

A major demonstration of new-style corporate intervention occurred today when Google teamed with Twitter and newly acquired start up SayNow to circumvent the Egyptian government’s lockdown of the country’s internet system. Catch up on the Google blog in full here, but the brief version is that the three companies created a voice-to-web communication system that…