MCSA-PRINZ Auckland Trip
This trip is really the pinnacle of the year’s events for MCSA, it provides us with the opportunity to learn from professionals, find out how the industry actually works, and ask questions of people who are in the midst of the action, as well as get a feel for the different PR roles available. Repeatedly we were told our most important asset was precise, concise, fast writing skills and to never stop refining these, something that is reassuring and encouraging to students who work at this daily.
My favorite piece of advice from the day, and something that I think is relevant to everyone, was from Lauren Vosper, Managing Director at Eleven PR – “Always go big. Come up with the huge creative idea first, then work out if it’s feasible for you with your resources.”